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Openloop Solutions

Our People

What makes us special is our connection to our work and to each other.

In a dynamic world where change is the norm, we understand our clients need highly capable people who bring fresh perspectives from the combination of different disciplines. To meet ever-changing demands we have established a team of only the best and brightest in their fields.

Backed by exceptional real-life experience, academic rigour and tried and tested methodologies, we work alongside our clients to deliver exceptional solutions and build capability. We work together as a highly agile group, able to adapt to changing needs and priorities. Each of us is energised by new people and new problems.

Craig Appaneal

Craig Appaneal

Founder & CEO

Craig is the Founder & CEO of Openloop Solutions. He specialises in the design and delivery of organisational development solutions to drive higher levels of organisational performance, with extensive experience leading organisational development and change initiatives within complex and challenging environments.

Craig has provided advisory and consulting services to leaders in the Federal Government (including the Department of Defence), ACT Government and professional sport organisations such as the Australian Institute of Sport, Cycling Australia and GreenEDGE Professional Cycling (Team Jayco AlUla).

Craig is currently a Visiting Fellow at the Australian National University lecturing in I/O Psychology and Organisational Development & Change. He holds a Master's in Organisational Psychology from Columbia University.

Claire Shrewsbury

Claire Shrewsbury

COO & Organisational Development

Claire specialises in organisational development and performance enhancement. With extensive experience across government, education and professional services sectors, Claire brings deep expertise in leadership development, organisational design and strategic transformation.

Prior to joining Openloop Solutions, Claire held senior positions in the higher education and government sectors where she successfully led major transformation programs. Her experience includes developing whole-of-government leadership initiatives, implementing executive mobility schemes and designing innovative staff development programs in complex organisational environments.

Claire holds a Master of Tertiary Education Management from the University of Melbourne and is certified in the Hogan Assessment Suite and organisational coaching (IECL).

Linden Mason

Linden Mason

Workforce Strategy

Linden brings over 15 years' experience in workforce strategy, organisational development and project management across both the public and private sectors, including at the Executive Level within the Australian Public Service.

She has extensive experience leading Defence workforce reform initiatives, where she builds alignment between people, capability and organisational strategy. Her work focuses on delivering practical, evidence-based solutions that strengthen workforce capability and build organisational readiness for change.

She holds a Bachelor of Commerce, Bachelor of Arts, and a Diploma in Government (Human Resources), with certifications in PROSCI Change Management, PRINCE2 Project Management and Mental Health First Aid.

Rob Hills

Rob Hills

Leadership & Digital Learning

Rob brings over 25 years of expertise in government, leadership development and digital learning design. He began his career as a communications analyst in the Royal Australian Air Force before moving to the Australian Federal Police, where he spent 13 years as an Intelligence and Leadership Trainer, delivering leadership and wellbeing programs to agency members and international partners.

Since then, Rob has worked across not-for-profits, private training organisations, local government, and as an independent consultant. He has trained tens of thousands of individuals worldwide, from senior officials to emerging leaders, and specialises in creating blended learning solutions that strengthen capability, resilience and performance.

Rob holds a Graduate Diploma in Business Administration as well as qualifications in Leadership & Management and Vocational Education & Training Design. He is a certified practitioner for HBDI, Hogan Assessments and organisational coaching (IECL). Rob is the author of The Mindful Leadership Blueprint and host of The Balanced Leader Podcast.

Marjan Khalidi

Marjan Khalidi

Workforce Strategy & Change

Marjan is a Workforce Strategy specialist, change leader and accomplished HR professional with over 15 years' experience shaping people, culture and capability across Australia's most complex government agencies. Passionate about the future of work, she combines curiosity with an evidence-based approach to deliver integrated workforce solutions that are practical, dynamic and built to last.

Her career has spanned senior roles across Defence, the ATO, Prime Minister & Cabinet, Industry, Science and Resources, the Australian Financial Security Authority, and Climate Change, Energy, Environment & Water. Marjan has built a reputation as a trusted and connected thought leader, valued for her ability to simplify complexity.

Marjan is an accredited Results Trained Coach (NeuroLeadership Institute), holds Mental Health First Aid certification and a micro-credential in AI Fluency from the University of Sydney Business School, alongside dual degrees in Commerce and Asian Studies from the Australian National University.

Elizabeth Reinhardt

Elizabeth Reinhardt

Change & Engagement

Elizabeth is an anthropologist and management consultant with extensive experience in stakeholder engagement, change management and strategic consulting. She works with government agencies on change programs and internal capability building.

Her notable projects include developing change and awareness programs for Aged Care Quality Standards, creating workforce strategies and operating models for AFSA, and designing employee value propositions for ANAO. She has also worked with CASG on communications, workshop activities, insights reporting and an engagement roadmap supporting a Branch restructure.

Outside of government, Elizabeth has held positions at ANU as a Research Assistant studying the social impacts of climate change and has been published in The Australian Journal of Anthropology.

Jess Weir

Jess Weir

People, Culture & OD

Jess is a people, culture and organisational development consultant who thrives at the intersection of people, strategy and delivery. She brings extensive experience supporting government clients through complex organisational challenges, helping teams turn strategic intent into practical, people-centred outcomes.

With a background spanning culture change, workforce strategy, strategic communications and engagement, Jess is known for her ability to distil complexity and bring clarity to large-scale programs. Her work has included transformation initiatives that strengthen organisational culture, enhance leadership capability and embed behavioural change.

Her strong interpersonal skills and ability to translate organisational and people insights into clear, actionable strategies enable her to help clients strengthen capability and achieve sustainable outcomes.

Dr Tony Cotton, AM

Dr Tony Cotton, AM

Registered Psychologist

Dr Tony Cotton, AM is a registered psychologist with over 40 years' experience delivering complex workforce analysis and solutions across the Australian public sector. This has taught him that most organisational problems have a people solution at their heart. As a result Tony places the organisation and its people at the centre of any work he does.

His key skill lies in integrating three elements: a deep understanding of current best practice in workforce management, extensive experience delivering complex people solutions, and the ability to engage with organisations to incorporate their specific context and needs. He takes a rigorous analytic approach that produces defensible, implementable and sustainable solutions.

He has worked both as a consultant to the public sector and as a senior public service employee, and so he brings a deep understanding of the public sector workforce and the challenges facing public sector managers and executives.